The Bic Banana pen was a writing instrument introduced by Bic Corporation in the 1970s. The pen was distinctive for its shape, which resembled a banana, and its bright yellow color. The concept behind the Bic Banana pen was to create a fun and unique writing tool that would appeal to both children and young adults.
The Bic Banana pen was marketed as a fun and playful writing instrument. The marketing campaign featured bright and colorful advertisements that showcased the unique shape and design of the pen. The advertisements also emphasized the durability and reliability of the pen, highlighting Bic’s reputation for quality writing instruments.
The Bic Banana pen was a popular item in the 1970s and 1980s. However, its popularity began to decline in the 1990s the novelty of the Bic Banana pen began to wear off, and it became less appealing to consumers.
Despite its decline in popularity, the Bic Banana pen remains a unique and memorable writing instrument. It is often sought after by collectors and enthusiasts who appreciate its playful design and nostalgic appeal. Today, the Bic Corporation continues to produce a wide range of writing instruments, but the Bic Banana pen has been discontinued and is no longer available for sale.