1963 was a little early for me to go out and get a quick tan. I just did it the old-fashioned way — by playing outside! But I sure remember the jingle.
Back then, nobody thought much about sunscreen warnings. You went outside, rode bikes, played ball, ran around the neighborhood, and by the end of summer you had the tan lines to prove it.
QT promised color without baking in the sun, which sounds funny now because self-tanners later became famous for streaks, blotches, and that dreaded orange look. But in that era, tanning was sold as healthy, glamorous, and fashionable.
Looking back, QT feels like a perfect little time capsule: a bottle promising summer color on demand, indoor or outdoor, rain or shine. Before spray tans, tanning beds, bronzers, and modern sunscreen warnings, there was Coppertone QT telling everyone they could hurry up and get tan.


