1970's Archives - Page 3 of 15 - Retro Reminiscing Video and Pictures

Nobody Doesn’t Like Sara Lee

As a kid growing up, I didn’t understand why everyone said “Nobody doesn’t like Sara Lee” was incorrect English. I just knew they made great baked products.

The famous Sara Lee campaign was built around that odd but unforgettable line:

“Everybody doesn’t like something, but nobody doesn’t like Sara Lee.”

It was catchy, a little strange, and maybe not what your English teacher wanted to hear, but that was the point. The double negative made people notice it, remember it, and repeat it.

The commercials usually showed off Sara Lee cakes, pies, pound cake, coffee cake, and other desserts that looked like they came from a bakery, even if they came from the freezer. For a lot of families, Sara Lee was the “company’s coming” dessert you could serve without doing all the baking yourself.

Looking back, the grammar may have been questionable, but the advertising worked. Everybody had foods they didn’t like, but the campaign wanted us to believe Sara Lee was the one thing nobody could turn down.

And honestly, as a kid, I wasn’t diagramming the sentence. I was looking at the cake.

Columbia House: 11 Albums For A Dollar

Columbia House was how I started my record collection. 11 albums for just one dollar! What a bargain, until you forgot to send in the postcard saying you didn’t want the automatic shipment and wound up with an Engelbert Humperdinck album the next month. Not that there’s anything wrong with him, just not exactly a 17-year-old’s style.

That was the Columbia House magic and the Columbia House trap. The club pulled you in with a ridiculous opening deal, then made its money when you bought more albums at regular club prices, or when you forgot to decline the monthly selection.

Columbia House started as the Columbia Record Club in 1955 and became huge through mail-order records, tapes, and later CDs. The music club side shut down in 2009, after BMG bought and folded it into its own operation. The company kept going for a while as a DVD/Blu-ray club, but its parent filed for Chapter 11 bankruptcy in 2015, after years of declining revenue and a music world that had moved to downloads and streaming.

Looking back, Columbia House was part bargain, part lesson in fine print, and part rite of passage. For a lot of us, it was the first time the mailman delivered music we actually wanted — and sometimes music we absolutely did not.

Virginia Slims: “You’ve Come a Long Way, Baby”

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The Virginia Slims commercials were some of the most memorable cigarette ads of the late 1960s and 1970s, built around the famous slogan “You’ve come a long way, baby.”

The campaign launched in 1968, aimed directly at women during the era of women’s liberation. The ads usually compared an old-fashioned scene of women being told what they couldn’t do with a modern, confident woman enjoying her independence. Then came the message: women had come a long way, and Virginia Slims was supposedly the cigarette made for them.

Looking back, it was clever marketing, but also pretty calculated. The ads borrowed the language of women’s progress to sell cigarettes. They made smoking look stylish, modern, and independent at a time when cigarette advertising was still everywhere.

For those of us who remember the commercials, the slogan is the thing that stuck. “You’ve come a long way, baby” became bigger than the product itself. It was catchy, bold, and very much of its time.

Today, the campaign feels like a time capsule: part advertising genius, part cultural manipulation, and a reminder of when cigarette commercials could still shape pop culture before they were banned from television in 1971.

Pfft! You Were Gone Celebrity Edition!

“Pfft! You Were Gone” was originally written and recorded by Buck Owens in 1954, but it is most famously remembered as a recurring comedy sketch on Hee Haw, usually sung by Archie Campbell and Gordie Tapp, along with various celebrity guest stars.

The bit worked because it was simple, corny, and perfectly suited for Hee Haw’s country humor. One performer would sing a sad little setup, then the other would pop in with the famous “pfft!” punchline, turning heartbreak into a quick laugh.

Hee Haw first debuted on CBS on Sunday night, June 15, 1969, as a summer replacement series. Later, when it moved into syndication, many viewers came to remember it as a Saturday evening tradition, though the night depended on the local station.

For a lot of families, Hee Haw was easy comfort TV: country music, goofy sketches, familiar guests, and jokes that were silly enough for everyone in the room to understand. And “Pfft! You Were Gone” was one of the bits that stuck.

Ware oh ware are you tonight?

Love, American Style: The Show Where Familiar Faces Got Another Shot

Love, American Style was one of those shows that could only have come from that late ’60s and early ’70s TV era. It aired on ABC from 1969 to 1974 and was built as a romantic-comedy anthology, with different short stories each week about dating, marriage, misunderstandings, and all the funny little disasters that came with love.

The format was the secret. Since every episode had new stories, the show could bring in all kinds of guest stars: older stars people already knew, TV regulars between shows, comedians, singers, and young actors just starting out. It was a perfect landing place for performers whose biggest days may have cooled off, because they didn’t have to carry a whole series. They could pop in for one funny segment, remind viewers they were still around, and get a little prime-time shine again.

It also helped launch or boost newer names. Future stars like Diane Keaton, Sally Struthers, Albert Brooks, and Harrison Ford appeared on the show, and one segment later became the starting point for Happy Days.

That was the charm of Love, American Style. You never knew who would show up. One week it might be a familiar face from older TV or movies, the next week someone who would become famous later. It was light, colorful, a little cheeky for its time, and full of that ABC Friday night energy.

For a lot of actors, it wasn’t just another guest spot. It was a way to stay visible, stay working, and remind America, “Hey, you remember me.”

Josephine the Plumber: Comet’s Cleaning Queen

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Josephine from the Comet cleanser commercials was played by Jane Withers, who had already been famous years earlier as a 1930s child star. Later, a whole new generation knew her not from the movies, but as Josephine the Plumber.

Josephine appeared in Comet commercials from the 1960s into the 1970s, usually dressed in white work overalls and showing how Comet could handle stains, sinks, tubs, and other tough cleaning jobs.

What made the campaign stand out was that a woman plumber was highly unusual on TV at the time. That was part of the hook. Instead of using a typical male repairman, Comet gave viewers Josephine — friendly, confident, and no-nonsense. She knew the pipes, the porcelain, and exactly what cleaner to use.

The character worked because she felt practical and believable. She was not glamorous or fancy. She was the woman who knew how to get the job done. Jane Withers reportedly even took a plumbing course to make the role feel more authentic.

For a lot of viewers, Josephine was one of those commercial faces you trusted. If she said Comet cleaned better, you believed her. She had that perfect old-school ad quality: part neighbor, part expert, part TV personality, and completely unforgettable.

“Muncha buncha, muncha buncha, Fritos go with lunch!”

It was catchy, silly, and easy for kids to repeat, which is exactly what made old snack commercials work. A plain lunch suddenly felt more exciting when you added a bag of Fritos.

That was the charm of the campaign. It did not need a complicated story. It was just a happy little reminder that Fritos were salty, crunchy, and perfect next to a sandwich.

You’re singing it now, aren’t cha?

Smokey Bear’s Creepiest PSA?

Before CGI, jump scares, and viral ads, Smokey Bear managed to give some of us a double take with one strange little public service announcement. Actress Joanna Cassidy calmly warned viewers about forest fires, then removed her red-haired “mask” to reveal she was actually Smokey Bear underneath.

It was supposed to remind us that everyone has a part to play in preventing forest fires. But if you saw it as a kid, you probably remembered the face-removal trick just as much as the message.

Effective? Absolutely.

A little creepy? Also absolutely.

“My dog’s bigger than your dog, my dog’s faster than yours!”

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Here’s another earworm from the ’70s to get stuck in your head for the rest of the day.

Ken-L Ration was one of the big names in dog food for decades, dating back to the 1920s. The brand became known for canned dog food and later dry food, but most of us remember it because of that insanely catchy commercial jingle.

The song was based on “My Dog’s Bigger Than Your Dog” by folk singer Tom Paxton, and the ad turned it into a playground-style brag between kids. The idea was simple: my dog is bigger, faster, shinier, and better because he eats Ken-L Ration.

It was the kind of jingle advertisers loved because you didn’t just hear it — you repeated it. Kids could sing it, parents remembered it, and the brand name was baked right into the hook.

Ken-L Ration was eventually owned by Quaker Oats and later sold to H.J. Heinz in the 1990s, but the product faded from store shelves. The jingle, though? That survived. For a lot of us, all it takes is one line:

“My dog’s bigger than your dog…”

…and suddenly the whole thing comes running back like a dog hearing the can opener.

Probably no toy gave me more joy than Hot Wheels.

It was great the first day you got the track, but the fun didn’t stop there. A new car didn’t cost all that much, even for a kid, and suddenly the whole race changed. One new car meant new matchups, new winners, new arguments, and another reason to reset the track and try again.

Hot Wheels were introduced by Mattel in 1968, created to compete with Matchbox, but they had a completely different attitude. Matchbox cars looked more like regular cars you’d see on the road. Hot Wheels looked like something a kid dreamed up: wild colors, big wheels, racing stripes, spoilers, flames, and hot rod styling. The first line is remembered as the “Original 16” or “Sweet 16.”

And they were fast. That was the magic. Mattel built them with low-friction wheels and axles, wider hard-plastic tires, and a suspension design that helped them fly down those orange plastic tracks smoother than other little cars of the time. The Strong National Museum of Play notes that Mattel engineers wanted them to “zoom,” using thick plastic mag wheels, minimal-friction axles, and torsion-bar suspension.

Then came the tracks. If you got a new setup, like the one with the Super Charger, it worked with the track you already had. That was the genius of it. You didn’t have to start over. You just added on. A curve here, a loop there, a launcher, a jump, and suddenly your living room floor became Daytona, Indy, and a demolition derby all at once.

Looking back, Hot Wheels were a great value because every piece made the whole thing better. One car could change the race. One track set could change the whole afternoon. And for a kid, that little orange track and one fast car were enough to make the whole room feel like a speedway.