1950's Archives - Page 2 of 7 - Retro Reminiscing Video and Pictures

Did You See the U.S.A. in Your Chevrolet?

“See the U.S.A. in Your Chevrolet” was one of those ads that did more than sell a car. It sold the idea of getting out on the road.

The song became closely tied to Dinah Shore, who sang it on her Chevrolet-sponsored television shows in the 1950s. By the time she smiled into the camera and sang about seeing America from a Chevy, the line was already becoming part of American TV memory.

It worked because it was simple. A friendly singer, a catchy tune, a shiny Chevrolet, and the idea that the whole country was waiting for you. You did not need a complicated sales pitch. The song did the work.

The ad also fit the time. After World War II, more families had cars, highways were expanding, and road trips became part of American life. Chevrolet was not just saying “buy our car.” It was saying, “This is how you see America.”

For many viewers, the jingle stuck for decades. Even if you did not own a Chevrolet, you probably knew the tune. That is the sign of a great commercial: people remembered the song long after they forgot the model year.

Superman and the Early Tony the Tiger

Long before Tony the Tiger became the big, sporty “They’re Gr-r-reat!” mascot we all remember, he looked a little different — and in this old Kellogg’s Sugar Frosted Flakes ad, he even shared the screen with George Reeves from The Adventures of Superman.

That is what makes the commercial so strange and fun today. You have Clark Kent/Superman helping sell cereal, and beside him is an early Tony who does not quite look like the Tony we grew up with. He is skinnier, odder, and still finding his final look.

Back then, shows and sponsors were tied together much more directly. Kellogg’s sponsored The Adventures of Superman, so seeing George Reeves pitch cereal was just part of the deal. To kids watching, Superman was not just saving the day — he was also telling you what to eat for breakfast.

Do you remember when TV stars would show up right in the commercials?

The Adventures of Superman

I was not even born when The Adventures of Superman first aired, but it still became one of my favorite TV shows.

The series starred George Reeves as Clark Kent and Superman, and for a generation of kids, he was the Man of Steel. The show originally ran in the 1950s, but because it was syndicated, it did not belong to one single night across the country. Local stations could run it whenever they wanted.

That is how I remember it — turning up before or after cartoons, rarely getting in the way of them, even on Sundays. Superman just seemed to be there, flying into the living room when you least expected it.

Looking back, the show was simple, but that was part of the charm. Clark Kent worked at the Daily Planet, Lois and Jimmy got into trouble, Perry White barked orders, and sooner or later Superman showed up to save the day. There were no giant special effects or complicated superhero universes. Just good guys, bad guys, and George Reeves making you believe a man could stand for truth and justice.

I also remember being devastated when my dad told me George Reeves had died by suicide. As a kid, that made no sense to me. How could the Man of Steel die?

That is the strange thing about childhood TV heroes. We know they are actors, but part of us still believes in them. And for many of us, George Reeves will always be Superman.

Do you remember watching The Adventures of Superman in reruns?

Maxwell House and the Percolator Days

Before Mr. Coffee changed the way so many of us made coffee (drip coffee), most homes had a percolator sitting on the stove or plugged in on the counter.

This old Maxwell House ad from the 1950s really shows how much effort went into getting a good cup of coffee. The percolator had to bubble, perk, and fill the kitchen with that smell before anyone got their first cup.

What stands out now is how dramatic the ad makes it all look. The rich dark coffee, the steam rising from the percolator, and the dark grounds all make a simple cup of coffee feel almost seductive.

Don’t get me wrong, I appreciate my drip coffee that goes into a carafe and stays warm for hours. There is something nice about pressing a button and knowing coffee will be ready and waiting.

What memories does this percolator ad bring back to you?

“Shoop Shoop Hula Hoop”

I remember my mom calling it the “Shoop Shoop Hula Hoop,” and for years I wondered where that came from. Now I know she wasn’t just making up a funny name — that was actually part of Wham-O’s marketing.

The original Hula Hoop craze took off in 1958, but like most fads, it cooled down. Wham-O later tried to bring it back by adding a new twist: sound. They put small ball bearings inside the hollow plastic hoop so that when you spun it around your waist, it made a swishing, “shoop shoop” kind of noise. TIME described the 1967 version as the New Shoop Shoop Hula Hoop, with bright colors and ball bearings inside to give it that “whirry” sound.

That explains why the name stuck with so many parents. It wasn’t just a hula hoop anymore — it was the one that made noise. Toy collectors and nostalgia sites still point to the Shoop Shoop version as Wham-O’s attempt to freshen up the craze, and later versions from the 1970s kept the name alive.

It’s funny how those advertising names became part of everyday family language. A kid might have just called it a hula hoop, but Mom remembered the commercial name: Shoop Shoop Hula Hoop. And once you hear that, you can almost hear the sound of it spinning again.

Slinky

The Slinky was just a coil of metal, but once you put it at the top of the stairs, it became magic. It could walk, stretch, flop, twist, and occasionally tangle itself into something no child on earth could ever fully fix.

Invented by accident in the 1940s, the Slinky became one of those toys almost every kid knew. You did not need batteries, a screen, or instructions. You just needed stairs, patience, and maybe a little luck.

And who can forget the jingle? “It’s Slinky, it’s Slinky…” Once that got in your head, it stayed there.

Did you have a Slinky? And did yours actually make it all the way down the stairs?

When Elvis Rocked the USS Hancock

On April 3, 1956, Elvis Presley made one of his early national TV appearances on The Milton Berle Show, but this one had a setting you don’t forget — the flight deck of the aircraft carrier USS Hancock.

The ship was docked at Naval Air Station North Island in San Diego, giving the live NBC broadcast a built-in military audience. There was Milton Berle, sailors packed around the deck, and a 21-year-old Elvis just as “Heartbreak Hotel” was making him a household name.

Elvis performed with his regular band — Scotty Moore, Bill Black, and D.J. Fontana — and sang songs including “Heartbreak Hotel” and “Blue Suede Shoes.” This was still early Elvis: before the full “Elvis the Pelvis” backlash, before the famous June 1956 “Hound Dog” appearance, and about two years before he was drafted into the U.S. Army in 1958.

Looking back, it’s such a perfect 1950s moment: Milton Berle, live television, a Navy aircraft carrier, and Elvis Presley bringing rock and roll to the flight deck.

When Guns Were Fun

There was a time when a kid could watch a Saturday morning ad and immediately know what he wanted next: a Dick Tracy gun set.

Mattel’s Dick Tracy line included the Snub-Nose .38 pistol with a holster and the Tommy Burst Machine Gun, both tied into the famous comic-strip detective. The ad was pure early-1960s kid fantasy: a young boy playing detective, saving the day, and turning the living room into a crime-fighting headquarters while Dad tried to read the paper.

The Snub-Nose .38 was the kind of toy that made a kid feel like an undercover detective. Add the shoulder holster, and suddenly you weren’t just playing cops and robbers — you were Dick Tracy. The Tommy Burst took it even further, giving kids the look of an old gangster-era machine gun, except now the kid was the good guy chasing the crooks. Collectors still identify the Tommy Burst as part of Mattel’s early-1960s Dick Tracy toy line.

Watching those ads now, it is almost shocking how casually toy guns were sold to children. No disclaimers, no bright orange tips, no nervous wording. It was just “here’s the cool detective gear,” and every kid understood the assignment. Back then, toy guns were part of cowboy shows, police shows, war toys, spy kits, detective sets, and neighborhood games that lasted until the streetlights came on.

Of course, times changed. Today an ad like that would probably cause a committee meeting before it ever made it to TV. But for kids of that era, the Dick Tracy Snub-Nose and Tommy Burst weren’t about violence. They were about imagination, sound effects, hiding behind the sofa, and yelling “I got ’em!” before your mother told you to take it outside.

Did you have one of these Dick Tracy guns — or was this the kind of toy you circled in the catalog and never got?

The Rifleman

If you grew up on TV westerns, The Rifleman was one of the shows that stood out right from the opening.

The series premiered on ABC on Tuesday, September 30, 1958, and ran until April 8, 1963. It aired for five seasons, with 168 black-and-white episodes, starring Chuck Connors as Lucas McCain and Johnny Crawford as his son, Mark.

The story was set in the fictional town of North Fork, New Mexico Territory, where Lucas McCain was a widowed rancher raising his son while also helping keep order when trouble came to town. He was not the sheriff, but with that specially modified Winchester rifle, he was usually the man everyone looked to when things got dangerous.

What made the show different was the father-and-son relationship. Yes, there were outlaws, gunfights, cattlemen, drifters, and plenty of western action, but at the center of it was Lucas trying to raise Mark with a strong sense of right and wrong. For a half-hour western, it often had a lot of heart.

And then there was that opening. Lucas McCain walking into the street and firing that rifle so fast it almost became the show’s signature before the story even began. If you watched it as a kid, that image stayed with you.

The Rifleman had the action kids wanted, but it also had a moral lesson built into many episodes. Lucas was tough, but he was also a father first. That gave the show something a little different from the usual shoot-’em-up western.

Did you watch The Rifleman when it first aired, or did you catch it later in reruns? And were you more interested in the fast rifle, or the way Lucas and Mark stuck together?

The Cisco Kid: One of TV’s First Color Westerns

Before television westerns filled the schedule in the 1950s, The Cisco Kid was already riding into living rooms.

The TV series began in 1950 and ran until 1956, starring Duncan Renaldo as Cisco and Leo Carrillo as his cheerful sidekick, Pancho. It was a syndicated show, so unlike a regular network series, the exact day and time could vary depending on the local station. The commonly listed television debut is Tuesday, September 5, 1950. The series ran for 156 half-hour episodes.

Cisco and Pancho were not the usual stiff western heroes. They had charm, humor, and a Robin Hood quality. They often helped people who were being cheated, bullied, or ignored by corrupt officials. The show was especially popular with children, who loved the horses, the action, the jokes between Cisco and Pancho, and the feeling that the good guys would always ride away smiling.

One thing that made The Cisco Kid stand out is that it was filmed in color, even though most families watching in the early 1950s were still seeing it on black-and-white television sets. That helped the show live on in reruns for years, especially once color TV became more common.

And of course, many people remember the playful ending: “Oh, Cisco!” “Oh, Pancho!” followed by the two riding off together. It was light, fun, and easy for kids to imitate.

Looking back, The Cisco Kid had the feel of an early TV western made for young viewers: simple stories, clear villains, loyal friends, fast horses, and a hero who could outsmart the bad guys without losing his smile.

Did you watch The Cisco Kid when it first aired, or did you catch it later in reruns? And did you ever find yourself saying, “Oh, Cisco!” or “Oh, Pancho!”?