Phil Rizzuto pitched plenty of products in his day, but this Yankees/Dodge Boys spot is one of those commercials that could only come from its time.
Here’s “The Scooter,” a Yankees legend, selling a pair of gym shorts with the Yankees logo on one side and The Dodge Boys logo on the other. It is part baseball, part car-dealer promotion, and part early-’80s fashion statement.
But the real time capsule may be the ticket information. The ad tells fans they could get Yankees tickets at Yankee Stadium Gate 4, the Grand Central Station Ticketron booth, Ticketron computer outlets, Chargit phone reservations, AAA North Jersey Auto Club offices, or by mail to Yankee Stadium.
How many of those can you still use today? Basically one, and even that one has changed. You can still buy Yankees tickets at the current Yankee Stadium box office if tickets are available, but the old Gate 4 setup, Ticketron booths, Chargit phone ordering, AAA ticket outlets, and mailing a check feel like another world now.
Today it is mostly apps, websites, barcodes, and mobile tickets. Back then, you might have gone to Grand Central, called a number, walked into an AAA office, or mailed away for seats. Holy cow, what a different way to go to a ballgame.