Happy Birthday to the United States Air Force!

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On September 18, 1947, the U.S. Air Force officially became an independent branch of the military. So today marks its 79th birthday.

I thought this early-1950s recruiting commercial was a great way to look back at just how young the Air Force still was at the time.

The cartoon wasn’t simply advertising enlistment. It was recruiting young men for the Aviation Cadet program, where successful candidates could become pilots or other flying officers.

And check out the sales pitch: jets, travel, officer’s wings — and more than $5,000 a year after graduation.

There was a reason the Air Force was advertising so aggressively. Historical records show it was dealing with a serious shortage of Aviation Cadet applicants in the early 1950s. Requirements were adjusted, the minimum age was lowered to 19, and recruiting teams were sent onto college campuses looking for candidates.

It’s also easy to forget just how new everything was. The Air Force hadn’t even celebrated its tenth birthday yet, and the Air Force Academy didn’t exist when this recruiting push began. Congress wouldn’t authorize the Academy until 1954.

And since we’ve been paying more attention to the music in these old commercials, I looked into that too. I couldn’t find a reliable credit for the jingle used in this particular ad, so I’m not going to guess.

But here’s something I never knew about the official Air Force Song.

Robert Crawford wrote what became “Off We Go Into the Wild Blue Yonder” in 1939 — and according to Air Force history, he first came up with the melody while flying from Bridgeport, Connecticut, to Trenton, New Jersey.

Even better, the first page of Crawford’s original handwritten score eventually went much farther than Bridgeport or Trenton — Apollo 15 carried it to the surface of the Moon in 1971.

From a brand-new independent service in 1947 to the Moon barely 24 years later.

20 Mule Borax Team Show

In 1918 when this was posted in the Bridgeport Telegram (Connecticut) radio was yet to become popular. This was in essence an infomercial, a pretty big deal in it’s day. A visit to your town from the 20 Mule Borax Team with free entertainment, along with free samples of their laundry detergent, who could pass this up?

The Pacific Coast Borax Company adopted the the 20 mule team as it’s logo back in 1890 and the mule team was featured on the top of every box of soap flakes . Mules were used to extract the chemical borax from the mines of Death Valley between 1883 to 1889, this was before the train came to the west. Mules were used because they are less stubborn than donkeys and ate less than horses. Teams were often hitched in 80 foot chains hauling over 35 tons across 165 miles of the Mohave Dessert on less than ideal roads.

In 1916 the company sent the 20 mule team on a cross country trip promoting the brand. They started in California to Nevada. From there they were loaded on trains to Washington D.C. The team was even in the 1917 inaugural parade for Woodrow Wilson. Driving the team were colorfully name characters like Borax Bill or as in this advertisement Tarantula Pete usually reminiscing the ole west. You can still purchase their Borax 20 Mule Team to this very day!

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