Before cereal commercials got too complicated, Cheerios gave us the Cheerios Kid, Sue, and the promise of “go-power.”
The idea was simple: eat Cheerios and suddenly you had the energy to take on whatever trouble showed up next. The late-1960s ads had that catchy “Get Yourself Go” jingle, the kind of line that stuck in your head long after Saturday morning cartoons were over.
A fun bit of trivia: the jingle is credited to Neil Diamond, before most of us knew him as the Neil Diamond.
Looking back, it was pure cereal-commercial magic: a bowl of oats, a quick cartoon adventure, and one more earworm we never quite forgot.