television history Archives - Retro Reminiscing Video and Pictures

Who Remembers “The New People”?

I remember The New People, but oddly enough I remember the sound of the show more than I remember the stories. There was this strange little segue or transition sound they used between scenes that somehow stuck with me all these years. Hearing it again instantly brought the show back.

The New People premiered on ABC in September 1969 with a very late-’60s premise: a group of college students survives a plane crash on a deserted South Pacific island that had been prepared for an atomic test. The island came complete with buildings, supplies and even nuclear-test mannequins, giving the young survivors everything they needed to try building a new society from scratch.

There were some impressive names behind it. Aaron Spelling helped create the series, and Rod Serling wrote the original pilot. ABC also gave the show an unusual 45-minute time slot and paired it with The Music Scene in an effort to attract younger viewers.

The series only lasted 17 episodes, airing from September 1969 to January 1970, but it had some interesting future stars pass through. Richard Dreyfuss, Billy Dee Williams, Tyne Daly, Susan Howard and A Martinez all appeared during its short run.

The regular cast never produced a huge breakout star, although Tiffany Bolling went on to become a familiar face in cult films and television.

And then there’s that sound.

Does anybody else remember The New People — and do you remember that strange little transition sound too?

CBS NFL Today 1977 — When Sunday Football Started With Brent, Phyllis and Irv

There are certain sounds that can immediately take you back, and this old CBS NFL opening from 1977 does it for me.

Before RedZone, fantasy-football apps and having practically every game available somewhere, Sunday afternoon football meant turning on one of the three networks. If you were watching the NFC, chances are you were watching CBS.

And The NFL Today had become part of the ritual.

There was Brent Musburger, Irv Cross and Phyllis George, with Jimmy “The Greek” Snyder contributing his predictions. What I never really appreciated at the time was how groundbreaking that desk was. Cross became the first Black man working full-time as a national television sports analyst, while George — the former Miss America — helped open a door for women in network sports broadcasting that had barely existed before.

And then there’s that music. The theme was called “Horizontal Hold,” written by Jan Stoeckart under the name Jack Trombey. Hear a few seconds of it and suddenly it feels like Sunday afternoon again.

The football itself was different too. 1977 was the last 14-game NFL season. The league had already voted that spring to expand to 16 games beginning in 1978, along with an expanded playoff format.

CBS had the NFC, NBC had the AFC, and ABC had Monday Night Football. Pat Summerall and Tom Brookshier were CBS’s top game announcers, and there were no streaming packages or instant access to every matchup.

The NFL Today became so successful that its studio format helped establish the blueprint for the pregame shows we still watch today. CBS eventually lost NFL football when Fox took the NFC package beginning in 1994, but The NFL Today returned in 1998 when CBS came back with the AFC.

Does hearing this opening bring back Sunday afternoons in your house — and who do you remember most: Brent, Phyllis, Irv or Jimmy the Greek?

“Ever Eat a Pine Tree?” — The Commercial That Turned Euell Gibbons Into a Punchline

This may be one of those commercials where one sentence became much more famous than the product being advertised.

Euell Gibbons looks into the camera and asks:

“Ever eat a pine tree? Many parts are edible.”

And if you were watching television in the early ’70s, apparently there was no escaping what happened next!

I found contemporary FTC records for this exact Grape-Nuts commercial dating it to 1972, even though it’s often identified today as a 1974 spot. Gibbons wasn’t some eccentric actor they hired either. He was a respected author and wild-food expert whose Stalking the Wild Asparagus had been around since 1962.

But that pine-tree line turned him into a pop-culture phenomenon.

John Byner spoofed him on The Carol Burnett Show, Johnny Carson made tree-eating jokes, and Match Game used Euell Gibbons repeatedly as material. One question joked that he had eaten the television camera! Even The Electric Company created “Early Gibbons,” who ate stumps, sticks and stones.

Gibbons even got into the act himself. When Sonny and Cher handed him what appeared to be a wooden plaque, he took a bite out of it. It was actually made to be edible.

And all those jokes certainly didn’t hurt Grape-Nuts. By the end of 1973, the advertising trade press reported that his commercials had increased sales by about 30 percent.

There was one unexpected ending. In 1975, the FTC stopped commercials showing wild plants as edible because regulators worried children might imitate Gibbons and eat something dangerous.

More than 50 years later, say Euell Gibbons to someone who remembers the ’70s and there’s a pretty good chance they’ll answer with something about eating a pine tree.

Do you remember the original commercial — or do you remember all the jokes about Euell Gibbons even more?

ABC “Meet Us in September” — 1969

I remember this song like it was yesterday, played dozens of times a day on ABC to promote the new season. I was hoping to find the writer or performer of the song, but no luck this time.

“Meet Us in September” was ABC’s big promotional campaign for the fall of 1969, and looking back at what ABC was introducing that season, they had plenty to promote. The Brady Bunch, Marcus Welby, M.D., Room 222, The Courtship of Eddie’s Father, Love, American Style and ABC’s Movie of the Week were all part of that new season.

The graphics in this clip were created by Harry Marks, one of the pioneers of television motion graphics. That same year Marks worked with Douglas Trumbull, who had done groundbreaking visual-effects work on 2001: A Space Odyssey, to create the memorable opening for ABC’s Movie of the Week.

I really thought finding out who wrote and sang the catchy “Meet Us in September” jingle would be the easy part. Surprisingly, the surviving archival material credits Marks for the visuals but doesn’t identify a songwriter or the studio singers. Rather than guess and attach somebody’s name to it, we’ll have to leave that one a mystery for now.

ABC was still battling CBS and NBC for viewers, but this season brought some major successes. Marcus Welby finished #8 during its first season and, the following year, became the first ABC series ever to finish #1 in the ratings.

It’s funny how a little network promo like this can stick in your head for more than half a century. Does anyone else remember ABC playing “Meet Us in September” over and over as the new fall season approached?

Room 222

Watching this old Room 222 preview made me wonder — was high school really like this in 1969, or was this Hollywood’s version of what they thought it should be?

The show premiered on ABC on September 17, 1969, and from what I found, the answer is a little of both.

The producers actually tried hard to make the school feel real. Writers were required to spend time in classrooms at Los Angeles High School and other area schools so they could pick up the clothing, slang, attitudes and atmosphere of a real big-city high school. Much of the series was filmed at Los Angeles High as well.

So the mini-skirts, Afros, racial mix, students questioning authority and discussions about Vietnam, race and changing social values weren’t simply dreamed up for television. Those things were happening.

But I also don’t think everybody watching at home saw their own high school reflected here. A suburban or small-town school could have looked very different, and Pete Dixon, played by Lloyd Haynes, was probably a little more patient and understanding than some of the teachers we remember!

The cast had some interesting backgrounds too. Denise Nicholas, who played Liz McIntyre, had actually worked in the Civil Rights Movement. Michael Constantine won an Emmy as Principal Kaufman and decades later became the father in My Big Fat Greek Wedding. Karen Valentine also won an Emmy for the first season.

And here’s one I had completely forgotten — that wonderfully laid-back theme was written by Jerry Goldsmith. He used an unusual seven-beat rhythm for it, years before scoring movies such as The Omen, Patton and Star Trek: The Motion Picture.

So maybe Room 222 wasn’t exactly everyone’s high-school experience, but it seems it was trying much harder to reflect real students and real issues than I ever realized.

For those of you who were actually in high school around 1969 — did your school look and feel anything like Room 222?

Gumby!

I think Gumby is one of those characters where several different generations can honestly say, “I grew up watching him.”

He actually goes all the way back to 1955, first appearing on Howdy Doody before getting his own NBC show. But what surprised me was how many little pieces of Art Clokey’s own life ended up in that simple green character. Gumby’s head was patterned after his father’s hairstyle in an old photograph, his big feet helped keep him standing during stop-motion filming, and Clokey chose green partly because he saw it as a color that didn’t represent any particular race.

Even the name has a story. Clokey’s father used the word “gumbo” for the clay-filled mud around Michigan farms, which eventually led to Gumbo, Gumba and little Gumby.

And Gumby almost came about accidentally. Clokey had made an experimental clay film called Gumbasia in 1953 after first working with clay professionally on a Budweiser commercial where he animated bites disappearing from a Swiss cheese sandwich. A producer saw Gumbasia and encouraged him to make clay characters for children’s television.

Then came another generation. College kids rediscovered Gumby, and in the early ’80s Eddie Murphy turned him into one of his memorable Saturday Night Live characters. That parody actually helped put the real Gumby back into the public eye.

So depending on your age, you might remember Gumby from the ’50s, the ’60s, reruns in the ’70s or his big ’80s comeback.

What era of Gumby do you remember watching?

Remember Holmes & Yo-Yo? ABC’s Short-Lived Robot Cop Sitcom

Here’s one of those shows where you mention the title and somebody immediately says, “I remember that!” — even though Holmes & Yo-Yo barely lasted three months during its original run.

It premiered on ABC in September 1976, with Richard B. Shull playing accident-prone detective Alexander Holmes and John Schuck as his new partner, Gregory “Yo-Yo” Yoyonovich. The catch was that Yo-Yo wasn’t really a cop at all — he was an experimental android programmed for police work. ABC put it on Saturday nights at 8:00, opposite The Jeffersons and Emergency!, which certainly wasn’t an easy place for a new comedy to survive.

Only 11 episodes aired before ABC pulled it in December 1976. Two more were sitting on the shelf and finally turned up the following August, bringing the complete series to just 13 episodes.

There was actually a surprising amount of talent behind this little show. Executive producer Leonard Stern had worked on Get Smart and McMillan & Wife — and was also one of the guys who invented Mad Libs. The theme came from Dick Halligan of Blood, Sweat & Tears, John Astin directed two episodes, and a young John Landis even received a story credit before Animal House made him famous.

TV Guide later put Holmes & Yo-Yo at #33 on its list of the 50 worst television shows, but I’m not sure that tells the entire story. Half a century later, people are still asking, “Does anybody else remember that show with the robot cop?”

Do you remember actually watching Holmes & Yo-Yo, or is this one of those shows where you mainly remember the opening and the idea behind it?

Muriel Cigars — Edie Adams Made “Hey Big Spender” Her Own

Here’s one where the commercial spokeswoman may have become better remembered than the product.

Edie Adams spent an incredible 19 years selling Muriel cigars on television, and the Television Academy says Muriel’s sales increased more than tenfold during the years her commercials ran.

This spot uses “Hey, Big Spender” from the Broadway musical Sweet Charity, but with one perfect advertising change: instead of “spend a little time with me,” Edie sings “spend a little dime with me” because a Muriel Corona cost ten cents.

And apparently that little change caused quite a stir. I found that Universal filed suit in 1968 trying to stop the cigar company from using the Big Spender parody in its advertising.

Edie herself had quite a résumé. She was Juilliard-trained, won a Tony Award for Li’l Abner, appeared in movies including The Apartment and It’s a Mad, Mad, Mad, Mad World, and was married to television comedy pioneer Ernie Kovacs.

Here’s the part I really didn’t know: she never smoked. Adams later said the Muriel cigars never even touched her lips, and she devised a special ring to hold one convincingly for the commercials.

She also did something television historians owe her a lot for. After Kovacs died, Edie fought to locate and preserve his old programs at a time when networks were routinely erasing or throwing television recordings away. More than 1,200 items from the Kovacs-Adams collection eventually went to the Library of Congress.

Not bad for someone many people simply remember as “the Muriel cigar lady.”

Do you remember Edie Adams herself, or is it “Hey, Big Spender” that immediately brings these commercials back?

The Monkees, Bugs Bunny and Kool-Aid

Talk about putting two things together that you wouldn’t expect — The Monkees and Bugs Bunny selling Kool-Aid!

But the first thing I noticed was that there are only three Monkees here. Peter Tork had already left the group in December 1968, leaving Micky Dolenz, Davy Jones and Michael Nesmith to carry on as a trio. By this point their NBC television series was over too, but that wasn’t the end of The Monkees on television.

In the fall of 1969, CBS brought the show back as Saturday morning reruns, and General Foods’ Kool-Aid was a sponsor. That explains a lot about why these commercials exist. The Monkees were suddenly being introduced to kids all over again, and Kool-Aid had three very recognizable spokesmen ready to go.

Bugs Bunny wasn’t new to Kool-Aid either. I found that the “Make Friends with Kool-Aid” campaign was already using Bugs several years earlier, so pairing him with The Monkees was really a combination of two existing advertising ideas.

There’s another interesting connection from this period. Their 1969 album The Monkees Present was also tied into a Kool-Aid promotion. The group was well past peak Monkeemania by then, Peter was gone and Michael Nesmith would soon leave too.

And for anyone wondering where the Kool-Aid Man is — he wasn’t the television star yet! That familiar walking pitcher didn’t make his big TV debut until 1975.

Looking back, this commercial is almost a snapshot of The Monkees right near the end of their original run.

Do you remember this commercial, or do you remember The Monkees more from their Saturday morning reruns?

The Bullwinkle Show

I think one of the reasons Rocky and Bullwinkle still holds up is that when we watched it as kids, we probably weren’t getting half the jokes! The kids got a flying squirrel, a goofy moose and Boris and Natasha constantly trying to cause trouble, while the adults were getting political satire, pop-culture references and some pretty clever wordplay.

The show actually started in 1959 as Rocky and His Friends before moving to NBC in 1961 and becoming The Bullwinkle Show. What surprised me was how much talent was packed into those voices. Bill Scott, who played Bullwinkle, was also the show’s head writer and co-producer. June Foray voiced both Rocky and Natasha, Paul Frees played Boris, and that great narrator’s voice belonged to William Conrad, who many of us later knew as Cannon.

Here’s another one I didn’t know: Bullwinkle’s name reportedly came from a real person, Clarence Bullwinkel, who owned a car dealership near Berkeley and was known by creator Alex Anderson.

And despite how simple the animation sometimes looked, that almost became part of the charm. A lot of the animation work was done in Mexico to keep production costs down, while the writing remained incredibly sharp.

I went back to these cartoons expecting pure childhood nostalgia, but they’re actually funnier when you’re old enough to understand what the writers were sneaking past us!